{"id":1373,"date":"2022-04-14T09:31:00","date_gmt":"2022-04-14T09:31:00","guid":{"rendered":"http:\/\/china.vallourec.com\/news\/vallourec-launches-smartengo-china-its-e-commerce-platform-dedicated-to-the-chinese-market\/"},"modified":"2022-04-14T09:31:00","modified_gmt":"2022-04-14T09:31:00","slug":"vallourec-launches-smartengo-china-its-e-commerce-platform-dedicated-to-the-chinese-market","status":"publish","type":"news","link":"https:\/\/china.vallourec.com\/en\/news\/vallourec-launches-smartengo-china-its-e-commerce-platform-dedicated-to-the-chinese-market\/","title":{"rendered":"Vallourec launches Smartengo China, its e-commerce platform dedicated  to the Chinese Market"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1373\" class=\"elementor elementor-1373 elementor-1382\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4962864 elementor-section-full_width elementor-section-height-default elementor-section-height-default\" data-id=\"4962864\" data-element_type=\"section\" data-e-type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-no\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-12a9dc9\" data-id=\"12a9dc9\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-c29bc3b elementor-widget elementor-widget-spacer\" data-id=\"c29bc3b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-041882d elementor-widget elementor-widget-text-editor\" data-id=\"041882d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><span><strong>Vallourec is a world leader in premium tubular solutions. With a worldwide presence in over 20 countries, integrated production sites and state-of-the-art Research and Development (R&amp;D), the Group provides solutions for a wide range of energy and industrial markets, including oil and gas, power generation, and industrial applications as mechanical engineering and building structures.<\/strong> &nbsp;<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e259b36 elementor-widget elementor-widget-spacer\" data-id=\"e259b36\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2b80d4d elementor-widget elementor-widget-spacer\" data-id=\"2b80d4d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6e378d6 elementor-widget elementor-widget-text_image\" data-id=\"6e378d6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"apply-vallourec-typo\">\n      <div class=\"block sm:flex\">\n      <picture class=\"block sm:hidden w-full mb-4\">\n        <source srcset=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china.jpeg\" media=\"(max-width: 768px)\">\n        <img decoding=\"async\" src=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china.jpeg\" alt=\"\" loading=\"lazy\" class=\"w-full h-auto min-w-full min-h-full object-cover select-none pointer-events-none\">\n      <\/picture>\n      <div class=\"sm:w-1\/2 w-full sm:pr-2 pr-0 flex-col flex justify-top\">\n                  <picture class=\"hidden sm:block w-full mb-4\">\n            <source srcset=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china.jpeg\" media=\"(max-width: 768px)\">\n            <img decoding=\"async\" src=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china.jpeg\" alt=\"\" loading=\"lazy\" class=\"w-full h-auto min-w-full min-h-full object-cover select-none pointer-events-none\">\n          <\/picture>\n                \n      <\/div>\n      <div class=\"sm:w-1\/2 w-full sm:pl-2 pl-0 flex-col flex justify-top\">\n                <p><span>\nTo meet the specific needs of the Chinese market, <a rel=\"noopener noreferrer\" rel=\"noopener noreferrer\" href=\"https:\/\/smartengo.vallourec.com.cn\/\" target=\"_blank\">Smartengo E-commerce China<\/a> has been officially launched on March 23<sup>rd<\/sup>, 2022, providing Chinese customers with a faster, easier and more reliable online platform to source Vallourec&rsquo;s products manufactured in China.&nbsp;&nbsp; <\/span><\/p>\n      <\/div>\n    <\/div>\n  <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-db4aae7 elementor-widget elementor-widget-spacer\" data-id=\"db4aae7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5b69817 elementor-widget elementor-widget-spacer\" data-id=\"5b69817\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e979d34 elementor-widget elementor-widget-text_image\" data-id=\"e979d34\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"apply-vallourec-typo\">\n      <div class=\"block sm:flex\">\n      <picture class=\"block sm:hidden w-full mb-4\">\n        <source srcset=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_3.jpeg\" media=\"(max-width: 768px)\">\n        <img decoding=\"async\" src=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_3.jpeg\" alt=\"\" loading=\"lazy\" class=\"w-full h-auto min-w-full min-h-full object-cover select-none pointer-events-none\">\n      <\/picture>\n      <div class=\"sm:w-1\/2 w-full sm:pr-2 pr-0 flex-col flex justify-top\">\n                <p><div class=\"row \">\r\n        <div class=\"w-full md: col-offset\">\r\n                        \r\n                <p>Since launching in 2019, Vallourec&rsquo;s global Smartengo e-commerce platform has proved a resounding success. In the wake of this victory, Vallourec teams in China have created a specific portal for their market.\n<br>\n<br>\nJust two years post-launch, 2021 was already a great year for the global Smartengo platform, and results have far exceeded 2020. The huge uptake for Vallourec&rsquo;s global platform inspired teams around the world to launch&nbsp; a region-specific platform.<\/p>\r\n        <\/div>\r\n    <\/div><\/p>\n      <\/div>\n      <div class=\"sm:w-1\/2 w-full sm:pl-2 pl-0 flex-col flex justify-top\">\n                  <picture class=\"hidden sm:block w-full mb-4\">\n            <source srcset=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_3.jpeg\" media=\"(max-width: 768px)\">\n            <img decoding=\"async\" src=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_3.jpeg\" alt=\"\" loading=\"lazy\" class=\"w-full h-auto min-w-full min-h-full object-cover select-none pointer-events-none\">\n          <\/picture>\n                \n      <\/div>\n    <\/div>\n  <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fb4aa99 elementor-widget elementor-widget-spacer\" data-id=\"fb4aa99\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-bba0b09 elementor-widget elementor-widget-spacer\" data-id=\"bba0b09\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-77150cf elementor-widget elementor-widget-text-editor\" data-id=\"77150cf\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Teams in China began work on their version in 2021, quickly realizing that a successful result would require more than just linguistic translation. It will be vital to also tailor the range of products displayed to the specific needs and challenges of the Chinese market.&nbsp;&nbsp;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4501962 elementor-widget elementor-widget-spacer\" data-id=\"4501962\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-88c6473 elementor-widget elementor-widget-spacer\" data-id=\"88c6473\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f3aabb1 elementor-widget elementor-widget-text_image\" data-id=\"f3aabb1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text_image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"apply-vallourec-typo\">\n      <div class=\"block sm:flex\">\n      <picture class=\"block sm:hidden w-full mb-4\">\n        <source srcset=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_2.jpg\" media=\"(max-width: 768px)\">\n        <img decoding=\"async\" src=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_2.jpg\" alt=\"\" loading=\"lazy\" class=\"w-full h-auto min-w-full min-h-full object-cover select-none pointer-events-none\">\n      <\/picture>\n      <div class=\"sm:w-1\/2 w-full sm:pr-2 pr-0 flex-col flex justify-top\">\n                  <picture class=\"hidden sm:block w-full mb-4\">\n            <source srcset=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_2.jpg\" media=\"(max-width: 768px)\">\n            <img decoding=\"async\" src=\"https:\/\/china.vallourec.com\/app\/uploads\/2023\/09\/20220414_smartengo_china_2.jpg\" alt=\"\" loading=\"lazy\" class=\"w-full h-auto min-w-full min-h-full object-cover select-none pointer-events-none\">\n          <\/picture>\n                \n      <\/div>\n      <div class=\"sm:w-1\/2 w-full sm:pl-2 pl-0 flex-col flex justify-top\">\n                <p><div class=\"row \">\r\n        <div class=\"w-full md: col-offset\">\r\n                        \r\n                <p>The costs of building and hosting a website in China are high, however, so teams in China first had to fully understand how such a platform could serve consumers. To achieve this, Chun Zhang, Smartengo China E-commerce Manager, has worked with the sales staff to gain a better understanding of the market and the preferences of buyers in China&rsquo;s sophisticated digital marketplace. Chinese buyer preferences include greater flexibility on minimum order amounts and shorter lead times for products commonly used by Chinese companies. Chun&rsquo;s sales colleagues then approached their customers to identify the most popular products and dimensions. They provided data to enable Chun to make the best product selections, define the right pricing and identify strategically important items to keep in stock.<\/p>\r\n        <\/div>\r\n    <\/div><\/p>\n      <\/div>\n    <\/div>\n  <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e959f39 elementor-widget elementor-widget-spacer\" data-id=\"e959f39\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-06e2aa9 elementor-widget elementor-widget-spacer\" data-id=\"06e2aa9\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f00fcaa elementor-widget elementor-widget-text-editor\" data-id=\"f00fcaa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>Through the platform, the complete purchasing process will be easier for customers. The platform offers oil country tubular goods (OCTG), coupling stock, process pipes, and steam tubes and pipes (STP). For the first time, Vallourec Tianda (Anhui) Co., Ltd offers very short lead times and quick access to a wide range of items kept in sufficient stock. Users will be able to download instantaneous quotations directly from the platform and place purchase orders (POs) in only a few additional clicks. Customers can also get in touch directly with the support team through live chat. In addition, the Smartengo team made the decision to host the website in China in order to make the platform faster for Chinese users, boosting efficiency and ensuring a positive client experience. The Vallourec name continues to reassure customers, instilling confidence in both the service provided and the quality and reliability of the products purchased.&nbsp;<br>\n<br>\n<strong>In the future, Vallourec\u2019s team will continuously improve the platform, working in an agile way to release new features on a regular basis. China\u2019s platform also opens the door to a range of other exciting possibilities for the future.&nbsp;<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e209f2 elementor-widget elementor-widget-spacer\" data-id=\"1e209f2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fec6fe6 elementor-widget elementor-widget-spacer\" data-id=\"fec6fe6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66ddf06 elementor-widget elementor-widget-button\" data-id=\"66ddf06\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"text-left\">\n      <a class=\"no-underline\" href=\"https:\/\/smartengo.vallourec.com.cn\/?Media=\u5ba2\u6237\u6458\u8981_All_Emailing_Newsletter04\" target=\"_blank\">\n      <button class=\"btn btn-primary my-1\">\n        <span class=\"pr-3 fas fa-chevron-right\"><\/span>        Access&nbsp;<span>Smartengo E-commerce China<\/span>\r\n            <span class=\"more\"><\/span>\n      <\/button>\n    <\/a>\n  <\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f461101 elementor-widget elementor-widget-spacer\" data-id=\"f461101\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Smartengo E-commerce China has been officially launched on March 23rd, 2022, providing Chinese customers with a faster, easier and more reliable online platform.<\/p>\n","protected":false},"author":0,"featured_media":1374,"template":"","meta":{"_acf_changed":false},"categories":[63],"tags":[],"class_list":["post-1373","news","type-news","status-publish","has-post-thumbnail","hentry","category-digital-en"],"acf":[],"yoast_head":"<title>Vallourec launches Smartengo China, its e-commerce platform dedicated to the Chinese Market - China<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/china.vallourec.com\/en\/news\/vallourec-launches-smartengo-china-its-e-commerce-platform-dedicated-to-the-chinese-market\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Vallourec launches Smartengo China, its e-commerce platform dedicated to the Chinese Market - China\" \/>\n<meta property=\"og:description\" content=\"Smartengo E-commerce China has been officially launched on March 23rd, 2022, providing Chinese customers with a faster, easier and more reliable online platform.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/china.vallourec.com\/en\/news\/vallourec-launches-smartengo-china-its-e-commerce-platform-dedicated-to-the-chinese-market\/\" \/>\n<meta property=\"og:site_name\" content=\"China\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.vallourec.com\/app\/uploads\/sites\/7\/2022\/04\/Jeceaba-Thiago_FERNANDES-VLR-1-1200px.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1200\" \/>\n\t<meta property=\"og:image:height\" content=\"797\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/china.vallourec.com\\\/en\\\/news\\\/vallourec-launches-smartengo-china-its-e-commerce-platform-dedicated-to-the-chinese-market\\\/\",\"url\":\"https:\\\/\\\/china.vallourec.com\\\/en\\\/news\\\/vallourec-launches-smartengo-china-its-e-commerce-platform-dedicated-to-the-chinese-market\\\/\",\"name\":\"Vallourec launches Smartengo China, its e-commerce platform dedicated to the Chinese Market - 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